ืฉืœื‘ื™ื ื‘ื™ื™ืขื•ืฅ ืขืกืงื™

ื™ื•ืขืฅ ืขืกืงื™ ืฉืœื ื• ืžืงื ื” ืœืš ื•ืœืฆื•ื•ืช ืฉืœืš ืืช ื”ื™ื“ืข ื•ืืช ื”ื›ืœื™ื ื”ื“ืจื•ืฉื™ื ืœื”ืฆืœื—ื” ืขืงื‘ื™ืช ื•ืžืžื•ืฉื›ืช ืฉืœ ื”ืขืกืง ืฉืœืš.

ืขืœ ืžื ืช ืฉื ื•ื›ืœ ืœื”ื’ื™ืฉ ืœืš ืคืชืจื•ื ื•ืช ืžื•ืชืืžื™ื ืœืขืกืง ืฉืœืš, ืื ื—ื ื• ืžื‘ืฆืขื™ื:

  1. ืžื™ืคื•ื™ ื”ืžืฆื‘ ื”ื ื•ื›ื—ื™ ืฉืœ ื”ืขืกืง
    ื”ื›ืจืช ื”ืขืกืง ื•ื“ืจื›ื™ ื”ืคืขื•ืœื” ืฉืœื•. ืืกื•ืฃย  ื ืชื•ื ื™ื ืขืœ ื‘ื™ืฆื•ืขื™ ื”ืขืกืง ื‘ืฉื ื™ื ื”ืื—ืจื•ื ื•ืช.
  2. ื ื™ืชื•ื— ื”ืžืžืฆืื™ื
    ื‘ื—ื™ื ืช ื”ื ืชื•ื ื™ื ื•ื”ืฉื•ื•ืืช ื”ื‘ื™ืฆื•ืขื™ื ื•ื”ืชื•ืฆืื•ืช ืฉืœ ื”ืฉื ื™ื ืื—ืจื•ื ื•ืช. ื–ื” ื›ื•ืœืœ ื›ืœ ืื—ื“ ืžืžืจื›ื™ื‘ื™ ื”ื”ื›ื ืกื•ืช ื•ื”ื”ื•ืฆืื•ืช
    ืฉืœ ื”ืขืกืง.
  3. ย ื™ื—ื“ ืืชืš, ื”ืกืงืช ืžืกืงื ื•ืช ื•ื—ืฉื™ื‘ื” ืžื—ื•ื“ืฉืช ืขืœ ื“ืจื›ื™ ื”ืขืกืง
    ย ื–ื” ืฉืœื‘ ืžื›ืจื™ืข ื‘ืชื”ืœื™ืš ืฉืœ ื™ื™ืขื•ืฅ ืขืกืงื™. ื–ื” ื”ืจื’ืข ย ื‘ื• ื™ื•ืขืฅ ืขืกืงื™, ื™ื—ื“ ืืชืš, ื“ื ื™ื ืขืœ ย ื”ืกื™ื‘ื•ืช ืฉื”ืฉืคื™ืขื• ืขืœ ื”ืžืฆื‘
    ื”ื ื•ื›ื—ื™ ืฉืœ ื”ืขืกืง ื•ืขื•ืกืงื™ื ื‘ื—ืฉื™ื‘ื” ืžื—ื•ื“ืฉืช ืขืœ ื“ืจื›ืŸ ื”ืขืชื™ื“ื™ืช.
  4. ย ืงื‘ื™ืขืช ืžื˜ืจื•ืช ื•ื™ืขื“ื™ื ืฉื™ืฉ ืœื”ืฉื™ื’ ืขืœ ืžื ืช ืœืขืœื•ืช ืืช ื”ืขืกืง ืœืฆืžื™ื—ื” ืื™ืชื ื”
    ย ื‘ื”ืžืฉืš ืœืฉืœื‘ ื”ืงื•ื“ื, ืงื•ื‘ืขื™ื ืžื˜ืจื•ืช ืœืฉื ื™ื ื”ื‘ืื•ืช ื•ื™ืขื“ื™ื ืœืฉื ื” ื”ื ื•ื›ื—ื™ืช. ื–ื” ื›ื•ืœืœ ืื—ืจืื™ื ืœื‘ื™ืฆื•ืข, ืœื•ื—ื•ืช ื–ืžื ื™ื ื•ื ืงื•ื“ื•ืช ื‘ืงืจื”.
  5. ื‘ื ื™ื™ืช ืชื•ื›ื ื™ืช ืขืกืงื™ืช ื”ืžืฉืงืคืช ืืช ื”ื“ืจืš ืœื”ืฉื’ืช ื”ื™ืขื“ื™ื ื•ื”ืžื˜ืจื•ืช
    ื‘ืฉืœื‘ ื–ื”, ื™ื•ืขืฅ ืขืกืงื™ ืžื‘ืฆืข ื”ื›ื ืช ืชื•ื›ื ื™ืช ืขืกืงื™ืช ืฉืชื”ื™ื” ืžืฆืคืŸ ื•ืžื•ืจื” ื“ืจืš ืœืขืฉื™ื™ื” ืขืกืงื™ืช, ื›ื“ื™ ืฉื›ืœ ื”ืคืขื•ืœื•ืช ื™ื”ื™ื•
    ืžืชื•ืืžื•ืช ื•ืžืชื•ื–ืžื ื•ืช ืœื”ืฉื’ืช ื”ื™ืขื“ื™ื ื•ื”ืžื˜ืจื•ืช.
  6. ืชื•ื›ื ื™ืช ืฉื™ื•ื•ืงื™ืช ืœืžืชืŸ ื“ืจื›ื™ ืคืขื•ืœื” ื•ื›ืœื™ื ืฉื™ื•ื•ืงื™ื™ืย ืชื•ื›ื ื™ืช ืฉื™ื•ื•ืงื™ ื”ื™ื ื—ืœืง ื‘ืœืชื™ ื ืคืจื“ ืžื”ืชื•ื›ื ื™ืช ื”ืขืกืงื™ืช. ื”ื™ื ืžืชื•ื•ื” ื“ืจืš ืœืžื™ืฆื•ื‘ ื”ืขืกืง ื•ืžื•ืฆืจื™ื”, ืงื”ืœ ื”ืžื˜ืจื” ื•ื ืชื™ื‘ื™ ื”ื’ืขื” ืืœื™ื• ื•ืืžืฆืขื™ ืคืจืกื•ื.
  7. ืงื‘ื™ืขืช ื ืงื•ื“ืช ืื™ื–ื•ืŸ ื›ืœื›ืœื™ ืฉืœ ื”ืขืกืง
    ื ืงื•ื“ืช ืื™ื–ื•ืŸย (Break Even Point)ย ืฉืœ ื”ืขืกืง ืฉืœืš ืžื’ืœื” ืœืš ืืช ืจืžืช ื”ื”ื›ื ืกื•ืช ืฉื™ืกืคื™ืงื• ืœื›ืกื•ืช ืืช ื”ื”ื•ืฆืื•ืช
    ื”ืชืคืขื•ืœื™ื•ืช ืฉืœืš. ื‘ื ืงื•ื“ื” ื–ื•,ย ืื™ืŸ ื”ืคืกื“ื™ื ืืš ื’ื ืœื ืจื•ื•ื—ื™ื. ื”ืจื•ื•ื—ื™ื ืžืชื—ื™ืœื™ื ืœื–ืจื•ื ื•ืœื”ืฆื˜ื‘ืจ ื›ืืฉืจ ืจืžืช
    ื”ื”ื›ื ืกื•ืช ืขื•ืœื•ืช ืžืขืœ ืื•ืชื” ื ืงื•ื“ื”. ื–ื” ื›ืœื™ ื ื™ื”ื•ืœื™ ื—ืฉื•ื‘ ืœื”ืชืžืฆืื•ืช ื‘ืžืฆื™ืื•ืช ืฉืœ ื”ืขืกืง.
  8. ย ืœื™ื•ื•ื™ ื‘ื”ื˜ืžืขืช ื”ื›ืœื™ื ื•ื”ื“ืจื›ื” ื”ืฉื™ืžื•ืฉ ืฉืœื”ื
    ย ื”ืžืคืชื— ืœื”ืฆืœื—ื” ืฉืœ ื”ืขืกืง ืฉืœืš ื ืžืฆื ื‘ื‘ื™ืฆื•ืข, ื‘ื™ื™ืฉื•ื ื•ื‘ื”ื˜ืžืขื” ืฉืœ ื”ืชื•ื›ื ื™ืช ื”ืขืกืงื™ืช. ืื ื—ื ื• ืžืœื•ื•ื™ื ืื•ืชืš ื’ื ื‘ื“ืจืš ืœื”ืฆืœื—ืช ื”ื‘ื™ืฆื•ืข ื•ืœื”ืฉื’ืช ืชื•ืฆืื•ืช ืžื™ื˜ื‘ื™ื•ืช.

ื™ืฉ ืœื ื• ื™ื“ืข ืžืงืฆื•ืขื™ ืจื—ื‘ ื•ื ื™ืกื™ื•ืŸ ืžืขืฉื™ ืจื‘ ืฉื ื™ื ื‘ื ื™ื”ื•ืœ ืขืกืงื™ื ื•ื‘ืžืชืŸ ืคืชืจื•ื ื•ืช ื•ื›ืœื™ื ืœื”ืฆืœื—ื” ืžืžื•ืฉื›ืช ืฉืœ ื”ืขืกืง ืฉืœืš.

  • ื™ื™ืขื•ืฅย ืขืกืงื™ ื‘ืฉืคื” ืขื‘ืจื™ืช
  • ื™ื™ืขื•ืฅ ืขืกืงื™ ื‘ืฉืคื” ืื ื’ืœื™ืช
  • ื™ื™ืขื•ืฅ ืขื‘ืงื™ ื‘ืฉืคื” ืกืคืจื“ื™ืช

ืฆืจื• ืงืฉืจ ืืชื ื•

ืคื’ื™ืฉืช ื”ื›ืจื•ืช ืจืืฉื•ื ื” ืœืœื ื”ืชื—ื™ื™ื‘ื•ืช

ื”ื™ื—ื•ื“ื™ื•ืช ืฉืœื ื• ืžื•ืฉืชืชืช ืขืœ ื™ื“ืข ืจื—ื‘ ื•ื ื™ืกื™ื•ืŸ ืžืขืฉื™ ืจื‘ ืฉื ื™ื ื‘ื”ืงืžื” ื•ื‘ืœื™ื•ื•ื™ ืขืกืงื™ื ื•ื‘ื ื™ื”ื•ืœ ื•ืฉื™ื•ื•ืง.ย ื‘ื•ื ื ืฉืœื‘ ืืช ื”ื™ื“ืข ื•ื”ื ื™ืกื™ื•ืŸ ืฉื™ืฉ ืœืš ื‘ืชื—ื•ื ืขื™ืกื•ืงืš ืขื ื”ื™ื“ืข ื•ื”ื ื™ืกื™ื•ืŸ ื”ื ื™ื”ื•ืœื™ ื•ื”ืขืกืงื™ ืฉืœื ื• ืขืœ ืžื ืช ืœื”ืฆืžื™ื— ืืช ื”ืžื™ื˜ื‘ ืžื”ืขืกืง ืฉืœืš

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ืฆื•ืจ ืงืฉืจ

ื“ื•ื“ ื’ืจื•ืก

ื“ื•ื“ ื’ืจื•ืก ืจื•ืื” ื—ืฉื‘ื•ืŸ ืžืชืžื—ื” ื‘ื™ื™ืขื•ืฅ ืขืกืงื™

ื“ื•ื“ ื’ืจื•ืก

ื“ื•ื“ ื’ืจื•ืก ื”ื•ื ื‘ืขืœ ืชื•ืืจ ืฉื ื™ ื‘ืžื ื”ืœ ืขืกืงื™ื, ืจื•ืื” ื—ืฉื‘ื•ืŸ, ืžื•ืžื—ื” ื‘ืชื•ื›ื ื™ื•ืช ืœืคื™ืชื•ื— ื›ืœื›ืœื™ ื•ื‘ืขืœ ื ื™ืกื™ื•ืŸ ืขืกืงื™ ื•ื ื™ื”ื•ืœื™ ืฉืœ 40 ืฉื ื” ื‘ืืจืฅ ื•ื‘ืขืœื. ืขื“ ืฉื ืช 1993 ืฉื™ืžืฉ ื‘ืชืคืงื™ื“ื™ ื ื™ื”ื•ืœ ื‘ื›ื™ืจื™ื ื‘ื—ื‘ืจื•ืช ืคืจื˜ื™ื•ืช ื•ืฆื™ื‘ื•ืจื™ื•ืช, ืชืขืฉื™ื•ืช ื•ืžืกื—ืจื™ื•ืช.

ืžืฉื ืช 1993 ื“ื•ื“ ืžืชืžืงื“ ื‘ื™ื™ืขื•ืฅ ืขืกืงื™, ืฉื™ื•ื•ืง ื•ืžื›ื™ืจื•ืช, ืœื™ื•ื•ื™ ืขืกืงื™ื ืงื˜ื ื™ื ื•ื‘ื™ื ื•ื ื™ื™ื ืœื™ื™ืฉื•ื ืคืชืจื•ื ื•ืช, ื”ืคืขืœืช ื›ืœื™ื ื ื™ื”ื•ืœื™ื™ื ื•ื‘ื‘ื ื™ื™ืช ืžืขืจื›ื•ืช ืฉืœื™ื˜ื” ื•ื‘ืงืจื” ืฉืœ ื”ืชื•ืฆืื•ืช. ื”ื•ื ื›ื•ืชื‘ ื•ืžืคืจืกื ื•ื™ืจื—ื•ื ื™ื ืžืงืฆื•ืขื™ื.

ื›ืœ ืฉืœื‘ ื•ืฉืœื‘ ื‘ืขื‘ื•ื“ื” ืฉืœืš ืขื ื™ื•ืขืฅ ืขืกืงื™ ืฉืœื ื•

ื“ื•ื“ ื’ืจื•ืก, ื™ื•ืขืฅ ืขืกืงื™, ื™ื•ืขืฅ ืฉื™ื•ื•ืงื™